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Trend Spotting With Kickstarter

Lately, we’ve been hearing a lot about projects raising millions on the Kickstarter crowdfunding platform. But did you know that the site is also a great place to spot trends in food, design, entertainment and culture? A quick search can reveal what types of projects...
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The Secret to Brand Advocacy

Every year, our partners at the Word of Mouth Marketing Association put together an awesome three day conference in Las Vegas, Nevada. WOMMA’s Summit brings together some of the biggest and brightest minds in the social media and brand marketing industry. One of...
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Facebook Adds New Global Brand Pages

    A couple of weeks ago, we talked briefly about Facebook Global Brand Pages. This is a new structure for brand pages that allow global brands to maintain a single fan page with localized experiences for users in different countries. This is one of the biggest...
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Use Viral Content to Increase Your Social ROI

Next Wednesday, we’re hosting the first of an upcoming series of webinars in partnership with our friends at Infinigraph. What’s the topic? We’re teaching folks how to optimize their social media content so they don’t throw money out of the door on wasted...
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