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Laura Oxler

Author Laura Oxler

Marketing Analyst

Holiday Predictions: 5 Trends in 2018

We haven’t even carved pumpkins yet, but it’s time to dust off the garland. Marketers have been thinking about Christmas since well, last Christmas. What will make 2018 different than previous years? We’ve highlighted five holiday trends to consider for this season:...
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American Anxiety: The Role of Marketers

Scrolling through Instagram, we’re served ads for meditation apps, at-home yoga practice and brands offering dozens of ways to “escape the clutter.” Yet when it comes to the ebbs and flows of the general sentiment of our nation, things are “not great.” A combination...
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Is Ecommerce Too Convenient? Tips for Retailers

It’s happening. Millions of boxes with scraps of the Amazon Prime tape are filling up waste and recycling bins across the country. However, these are the lucky boxes that made it to the finish line. The ones that arrived in 48 hours and held something special enough...
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