Yesterday, Facebook announced its latest offering, Graph Search. Essentially, it’s a search tool that uses your social network and interactions to produce results that are more relevant to you.
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If you work for a company that has dozens or even hundreds of locations, it’s been a nightmare to figure out how to best use Facebook places to your advantage. Sure you want to try some check-in deals, but you have no idea how to claim/admin/manage all of the individual locations.