With Funding the Extraordinary, Room 214 collaborated with Elevations to develop an integrated digital marketing campaign that included a customized Facebook application, video content and both paid and owned promotion.
As an annual wrap-up on behalf of Room 214 — I’d first like to give thanks to all who’ve helped us reach the ten-years-in-business mark as a “born digital” agency.
As Robb High says, “you’re never wrong at the time you make your predictions.” Humbly, the experience gained from a range of forward-thinking clients helps make the following forecast in digital marketing and social media trends for 2015 a fairly confident one.
Beauty blog Into the Gloss launched the first digital beauty line called Glossier. Glossier is built on Into the Gloss’s own database of customer feedback and top performing products. Learn how social media was essential to building hype about this secretive project release.
Interactive Video is on the forefront of video marketing and v-commerce. Marketers are using creative methods to engage their audiences – with real results.
Which artists have the longest-charting songs on the Hot 100? The Beatles? Michael Jackson? Mariah Carey?
Here at Room 214 our account team is often tasked with creating images for our clients to post on their social networks. The design team doesn’t always have the bandwidth to take on these smaller tasks. In an effort to increase efficiency, we’ve gathered a few resources to help our account team create quality images. Read More
At Room 214, our favorite way to measure the activity and effectiveness of social media is with Google Analytics. It’s free, extremely versatile and customizable, and it helps compare the performance of each social media platform over time.