Capture The Conversation

Social

COTW

Campaign of the Week: #SpeakBeautiful

Isabel Kieszkowski, February 21, 2015

True to their strategy of uplifting women, Dove wants to put an end to negative tweets about women’s bodies. This is a perfect fit for the brand because after all, “Dove” and “self-confidence” have become synonymous. Dove claims it “only takes one positive tweet to start a trend”, and with this initiative are trying to start a more beneficial movement.

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Videos + Super Bowl = Likes, Shares & NFL Brand Attention

Isabel Kieszkowski, January 29, 2015

Yes, we cheered on the Denver Broncos last year (a lot of good it did us eh?). And this year, our team almost made it to the big game so we could root for them again. But alas, looks like Room 214 will be rooting for social media during Super Bowl XLIX.

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Facebook Image Sizes Quick Reference Infographic (2015)

Brent Walker, January 23, 2015

Knowing what size to create and upload photos to the ever-changing landscape that is Facebook can push even the calmest people to the brink, so we collected all the information you could need into an easy-to-read and visual infographic detailing every image you’ll ever upload.

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Twitter Image Sizes Quick Reference Infographic (2015)

Brent Walker, January 22, 2015

Images on Twitter seem simple, but there are a lot of nuances to the sizes images are uploaded and displayed at – especially with Twitter’s responsive layout. This infographic should act as a quick-reference guide to optimizing the images on your Twitter feed for maximum effect and engagement.

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2015 Digital Marketing and Social Media Trends

The Top 3 Digital Marketing and Social Media Trends in 2015

Jason Cormier, December 24, 2014

As an annual wrap-up on behalf of Room 214 — I’d first like to give thanks to all who’ve helped us reach the ten-years-in-business mark as a “born digital” agency.

As Robb High says, “you’re never wrong at the time you make your predictions.” Humbly, the experience gained from a range of forward-thinking clients helps make the following forecast in digital marketing and social media trends for 2015 a fairly confident one.

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How To Reach Your Facebook Fans

Leah Lesko, December 23, 2014

Learn more about Facebook’s announcement to prioritize ‘engaging’ content and how it impacts your content strategy.

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Social Media Roundup: Facebook’s Improved Search

Katie Leitner, December 17, 2014

It’s finally happened. Facebook has finally updated its search feature so that when you close the window, log out of your account, or go to a new page, that hilarious video you’ve been meaning to show your friend is not gone forever.

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Social Media Roundup: Facebook at Work

Isabel Kieszkowski, November 26, 2014

This week for our Social Media Roundup we will be discussing some exciting news: Facebook at Work. That’s right, the social network is making a supplemental platform to its existing network, allowing workers to share files (like Google Docs), network (like LinkedIn) and communicate (like Slack.) Facebook at Work will be a one stop shop for businesses and their employees. The new site will launch sometime in early 2015.

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