Podcast Software
Like our blog software solution, Post Zinger is also our podcast software platform. Originally created as a podcasting and online subscription application, Post Zinger provides a variety of unique benefits that include:
- Greater ease of uploading media.
- Increase in search engine visibility due to optimization of content within tags, titles and feed content (show notes)
- iTunes-friendly formatting
- Greater accessibility to content, automatically loading mp3 file within flash player for listening on website(s) of choice.
- Customization of administrative and user features as needed.
- Podcast-specific stats applicable to downloads in RSS feeds as well as flash player
- Seamless integration to existing websites
Supporting Podcast Production Solutions
Aside from the software, Room 214 leverages its "4 + 1" podcasting methodology to address the four common stages of podcast production, plus the promotional aspect:
Part 1: Podcast Program Consultation and Development
- Show format
- Recording options
- Marketing campaign and branding integration
- Podcast site production / Post Zinger integration (Optional)
Part 2: Intro/Outro/Sweepers (IOS) Audio Production
- Professional audio logo development
- Integration of existing scripts and promotional jingles if applicable
- Adaptation / creation of sound tracks and special effects
- Provisioning of voice talent
Part 3: Live Recording
- Onsite setup and training
- Conference bridge setup for recorded calls
- Coordination with voice talent
Part 4: Podcast Editing and Show Production
- Show review and editing notes
- Edits, cuts and splices
- ID3 image, tags and RSS feed creation
- Upload and review of final MP3 files
"PLUS 1" Podcast Promotion
The effective promotion and distribution of our podcast productions clearly sets us apart from a growing community of would-be competitors. Leveraging search marketing tactics in conjunction with our Post Zinger technology and a variety of social media tools contributes to promotional efforts that may include:
- Audience and key-influencer identification for outreach
- iTunes and other major directory submissions
- Pay per click campaigns for increased exposure
- Optimized press releases to announce podcasts
Contact us today by filling out our contact form or giving us a call at 866-624-1851 to schedule a demonstration or learn more about the Post Zinger podcast software solution.