Capture The Conversation

scopeheader

Thoughts from Kody: Get the Scoop on Periscope

admin, July 30, 2015

Let’s be honest… We’re all plagued by FOMO. Life is cool. Really cool… And we want to experience it all. Now, before you go out and blow your savings on concert tickets, quit your job to travel the world, and pick up crazy hobbies like wing suit flying or photo-bombing TV broadcasts, head over to the app store and download Periscope.

Read More
FB_Mobile

Facebook Mobile Cover Photo Tips & Tricks

Brent Walker, July 28, 2015

Ever wonder why some Facebook cover photos look better than others on mobile? The answer is always a great designer (not that I’m biased or anything), but I recently discovered a nifty trick to help less of your hard work get cut off when viewing from a mobile device – and still look great on desktop. Read More

Social Media Roundup

Facebook Brings Online Shopping to Social Media

Alea, July 28, 2015

Just in case you don’t already spend enough time on social media, you might also be able to shop there in upcoming months. Online shopping is edging its way into the realm of social media. Sounds a bit dangerous to those of us who don’t need another reason to online shop….On the other hand, this opens big opportunities for brands on social media.

Read More
Hiring1

Room 214 is Hiring an SEO Specialist!

Scott Shelton, July 23, 2015

Room 214 is seeking a technical minded individual with capabilities in SEO and content marketing who has exceptional communication, writing, and organizational skills.

Read More

2Peas

Conflict and Happiness — Two Peas In A Pod

James Clark, July 23, 2015

“Hey — knock it off!!!”

More often than not, conflict is seen in a negative light. Children are sometimes interrupted by parents when they argue with a sibling; however, this strategy stifles the child’s ability to work out the problem, and the parent finds herself managing the same battle over and over again. Learning to deal with conflict at a young age leads to children becoming critical thinkers as adults, leading to creative solutions to issues on the job.

Read More

Weekly-Social-Media-Roundup-Headers (2)

Social Media Roundup: Instagram’s New and Improved “Search & Explore”

Isabel Kieszkowski, July 22, 2015

Instagram released its new and improved Search & Explore page, located in the Popular feed’s old home: the magnifying glass icon in the Instagram app. Search & Explore is Instagram’s way of launching itself into the curated, real-time news space that Snapchat and Twitter have been dominating for some time now.

Read More
Branded Communities Header

How Branded Communities Can Build Your Business

Martha Brown, July 20, 2015

Many brands are still reeling from decreased reach on popular social networks and increased advertising spending just to reach people that already like their brand. Crowded social networks and restrictive rules make organic reach on networks like Facebook hover around 2.6%. How can brands continue to build fan loyalty and give customers what they need?

Read More
COTW

#COTW: Crocs’ Summer Digital Campaign

Katie Moran, July 15, 2015

In recent months, the Crocs brand underwent a ‘brand refresh’ through their #FindYourFun campaign. As a continuation of the campaign, the shoe company launched “Crocs Funway Runway”, a new interactive fan experience through Twitter.

Read More
Branded Communities Header

3 Reasons Why Social Media Sucks For Brands

Michael Kwolek, July 14, 2015

Let’s face it, every platform is becoming pay-to-play for brands – the days of millions of free eyeballs for your Facebook posts are over. There’s no reason to believe our FB overlords won’t start charging brands for reach on Instagram next (with Twitter, Pinterest, et al to follow). And emerging platforms that gain traction will likely be even quicker to monetize your brand’s presence. It’s the new reality of the industry.

Read More