It’s finally happened. Facebook has finally updated its search feature so that when you close the window, log out of your account, or go to a new page, that hilarious video you’ve been meaning to show your friend is not gone forever.
Toyota is giving fans a philanthropic opportunity this year by asking drivers across the country to buckle up an important person or thing in their life and take a picture. For every picture that is shared on Instagram or Twitter and uses the hashtag #BuckleUpForLife, Toyota will donate ten car seats.
This week for our Social Media Roundup we will be discussing some exciting news: Facebook at Work. That’s right, the social network is making a supplemental platform to its existing network, allowing workers to share files (like Google Docs), network (like LinkedIn) and communicate (like Slack.) Facebook at Work will be a one stop shop for businesses and their employees. The new site will launch sometime in early 2015.
Instagram has started to allow brands to place video ads in users’ feeds. These 15-second spots have already fostered interest among big brands like Disney, Banana Republic (both pictured below), and Call of Duty, and they plan on debuting their ads in the next few weeks.
It’s beginning to look a lot like…
As soon as Halloween passes (and even before), the advertising scape starts looking a lot like Christmas. Instagram pictures of peppermint lattes, digitally laided snowflakes on every tenth facebook picture, and every company bending the holidays into their own special excuse for promotion. Marketers talk a lot about “storytelling,” which is one reason why holiday campaigns can be so successful: holidays are relatable, full of emotion, and provide people with a way to connect. But if you’ve ever rolled your eyes at the consumerism that is now a hallmark of every holiday, you know that a campaign has to really special to break through the holiday commercial caroling.
Beauty blog Into the Gloss launched the first digital beauty line called Glossier. Glossier is built on Into the Gloss’s own database of customer feedback and top performing products. Learn how social media was essential to building hype about this secretive project release.
Hey there Social Media Gurus! Here’s your roundup of social networking updates that are making headlines this week!
When potential customers visit your website, they’re looking for quick information about the services your company offers. Your SaaS company has a great deal of competition, especially with the advent of marketing automation. There are more emails and subsequent communications than ever before. In order to cut through the plethora of verbose uselessness, you have two tools. 1) Written Communication. 2) Visual Communication.